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5 Ways to Put Your CRM Data to Work for You and Your Customers by Angel.com October 2008 - (Free Research) This paper explores the various ways that today's organizations are automating the interaction between CRM and IVR applications to increase customer loyalty and retention as well as maximize efficiency and productivity of service and sales functions. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Voice of the Customer: Text Analytics for the Responsive Enterprise by IBM October 2008 - (Free Research) VoC is an approach that can guide enterprises in meeting the spectrum of sales, marketing, customer support, brand and reputation management, product service design, and quality demands. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Helping CRM Serve its Purpose: How to Reduce the Increasingly Complex Risks that Threaten ROI by OnDemand Software (E-mail this company) May 2007 - (Free Research) This white paper briefly highlights CRM’s recent evolution, examines the risks that accompany those developments and identifies the capabilities – contained in an effective synchronized content development platform – that mitigate the risks and maximize the opportunities for valuable returns on CRM investments and competitive advantage. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Lead Generation and Management: Online Strategies and Best Practices by KnowledgeStorm Webinars (E-mail this company) June 2004 - (Free Research) Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Implementing a Data Quality Strategy by DataFlux Corporation January 2009 - (Free Research) In this program Gartner Research Vice President Ted Fredman and DataFlux President and CEO Tony Fisher discuss the data quality issues facing business today as well as the solutions that can solve these problems. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Voice-Enabling Salesforce.com with SalesByFone by Angel.com October 2008 - (Free Research) SalesByFone by Angel.com makes it possible to access, update, and manage accounts, contacts and leads directly in salesforce.com through voice commands over the phone. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales by Oracle Corporation September 2008 - (Free Research) This paper examines how Sales and Marketing professionals are beginning to see they can use social media applications such as LinkedIn, Facebook, Myspace, Twitter and Jigsaw to do a better job of selling and marketing to their customers. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Increasing Profitability through Intelligent Interactions: Innovative Marketing Strategies in the Communications Industry by Infor December 2008 - (Free Research) Leading companies are placing more emphasis on inbound marketing and intelligent customer interactions as the means for building powerful customer relationships that boost profitable growth. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Online Video: The New Merchandising by Akamai Technologies September 2008 - (Free Research) This white paper examines the trends in eCommerce video applications, current customer and eRetailer attitudes, and the challenges to successfully delivering high quality online video into their online merchandising strategy. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Accelerating the Delivery of On-Demand Applications to Meet Escalating Expectations of Corporate Customers by Akamai Technologies March 2008 - (Free Research) The purpose of this whitepaper is to examine the escalating service delivery requirements of the SaaS marketplace. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Enterprises Marketing Management Technology Delivers a World Class Dealer Marketing Program to Maximize Brand Equity by Aprimo, Inc. November 2008 - (Free Research) Honda selected Aprimo solutions, which is a leader in Enterprise Marketing Management (EMM) technology as it helps to enhance marketing efficiency and effectiveness at a wider level, maximizes marketing returns and hence shareholder value. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

E-Book: From Web to Phone: Using Interactive Speech Applications to Automate Business Processes by Angel.com November 2008 - (Free Research) Speech applications have long promised a strong return on investment by automating routine call center tasks and reducing live operator costs. This white paper gives more details. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

New Strategies for Discovery of Email: Mimosa Nearpoint for Microsoft Exchange Server Ediscovery Option by Mimosa Systems November 2008 - (Free Research) This white paper will present an improved approach to legal discovery for Microsoft® Exchange systems provided by Mimosa Systems. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars (E-mail this company) February 2007 - (Free Research) View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company) January 2007 - (Free Research) Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free! (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Location Intelligence: The New Geography of Business by MapInfo Corporation March 2008 - (Free Research) This white paper explores the benefits associated with location intelligence for analyzing and deploying location-based information. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Intelligent Customer Routing: A New Architectural Approach to Intelligent Customer Service by Avaya Inc. June 2008 - (Free Research) Avaya Intelligent Customer Routing improves customer service and acts as the bridge between the past and the future while addressing key management and IT needs by providing a more flexible and adaptable architecture. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

5 Fast Payoffs from Investing in a Demand Generation Solution by Manticore Technology October 2008 - (Free Research) This white paper reviews the foundational building blocks needed to achieve fast payback from investing in demand generation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Value of Customer Insight by Siperian, Inc. October 2008 - (Free Research) Check out this webcast to learn how true customer insight removes obstacles and combines data in new ways to make previously hidden trends, interrelationships and influences visible. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Essential Manager's Guide: Intelligent Communications by Avaya Inc. June 2008 - (Free Research) How can you improve the efficiency of your business processes? What is the strategic approach that will deliver a competitive advantage today? Discover answers here in the Essential Managers Guide for Intelligent Communications. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Enterprise Marketing Management (EMM): Effectively Strategize and Execute Marketing Activities by Aprimo, Inc. June 2008 - (Free Research) An EMM application can lead marketers through a process of translating a creative/business strategy into a concrete set of marketing outputs. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Aberdeen Report: Analytics - Hitting the Forecast Bulls Eye by SugarCRM Inc. December 2008 - (Free Research) Best-in-Class companies increase their annual corporate profit margin by an average of 16%. Find out how you can achieve Best-in-Class results by accessing your complimentary copy of this report. (WHITE PAPER) GO TO WHITE PAPER

Uncovering Hidden B2B Sales Potential by MapInfo Corporation July 2008 - (Free Research) Location intelligence software helps companies increase B2B sales by improving customer and prospect knowledge, managing their sales channels proactively, responding faster to changing market conditions and improving their channel structure and alignment. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Configuration Software Comes of Age by Configuration Solutions April 2008 - (Free Research) Enterprise configurators can reduce sales and engineering costs, increase profit margins and improve customer satisfaction. But what should you look for in a solution, and how do you go about implementing it for the best results? Read this ... (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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