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Sol Melia by Infor
December 2008 - (Free Research) Sol Melia selected Infor CRM as it provided them a powerful, integrated marketing suite that helped them analyze, segment, generate customer lists, and execute campaigns without IT resources needing to take part in the marketing process.
5 Ways to Put Your CRM Data to Work for You and Your Customers by Angel.com
October 2008 - (Free Research) This paper explores the various ways that today's organizations are automating the interaction between CRM and IVR applications to increase customer loyalty and retention as well as maximize efficiency and productivity of service and sales functions.
Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales by Oracle Corporation
September 2008 - (Free Research) This paper examines how Sales and Marketing professionals are beginning to see they can use social media applications such as LinkedIn, Facebook, Myspace, Twitter and Jigsaw to do a better job of selling and marketing to their customers.
KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc
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July 2006 - (Free Research) Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why.
Lead Generation and Management: Online Strategies and Best Practices by KnowledgeStorm Webinars
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June 2004 - (Free Research) Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for.
Voice-Enabling Salesforce.com with SalesByFone by Angel.com
October 2008 - (Free Research) SalesByFone by Angel.com makes it possible to access, update, and manage accounts, contacts and leads directly in salesforce.com through voice commands over the phone.
Implementing a Data Quality Strategy by DataFlux Corporation
January 2009 - (Free Research) In this program Gartner Research Vice President Ted Fredman and DataFlux President and CEO Tony Fisher discuss the data quality issues facing business today as well as the solutions that can solve these problems.
Warner Bros. Case Study by Aprimo, Inc.
November 2008 - (Free Research) Warner Bros. implemented Aprimo's Marketing Resource Management solution, which helped them to combine Aprimo with Sales Data and streamline its domestic theatrical media planning, placement and execution with finance and auditing processes.
REI: Workforce Optimization and Management by Infor
December 2008 - (Free Research) REI implemented Workbrain for Retail, a centralized, web-based workforce management solution as it is specifically designed to meet the complex challenges faced by retailers and provides a single-source solution for workforce optimization.
7 Leading Applications of Business Intelligence Software by MicroStrategy Incorporated
June 2008 - (Free Research) This paper explores the leading business intelligence (BI) applications across industry verticals. It is useful for business users just learning about BI applications, as well as for project managers and report developers looking for best practices.
Managing Customer Profitability with Martha Rogers by Portrait Software
December 2008 - (Free Research) Listen to Martha's podcast for best practices on building customer profitability through CSRs and tips for treating each customer as an individual.
Mobile Revolution: The Advent of the Pocket Office by Info-Tech Research
August 2004 - (Paid) The mobile technology landscape seems to change every ten seconds. Businesses that can exploit the potential of mobile technology will have a definite advantage over their competition. Assess your mobile needs and opportunities now.
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