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KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot by KnowledgeStorm, Inc
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May 08, 2006 - (Free Research) Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies.
Success Story: Communications - AT&T by Genesys
May 2008 - (Free Research) Cingular wanted to meet a goal of answering 92% of all customer calls before abandonment, without adding staff. This case study shows how Informiam, helped them reach that goal.
Sol Melia by Infor
December 2008 - (Free Research) Sol Melia selected Infor CRM as it provided them a powerful, integrated marketing suite that helped them analyze, segment, generate customer lists, and execute campaigns without IT resources needing to take part in the marketing process.
IBM Cognos Pricing Makes More Projects Possible by Cognos, an IBM Company
October 2008 - (Free Research) IBM Cognos has a flexible and tiered pricing grid that enables companies to cost effectively deliver BI and PM benefits to more users, and more types of users.
Customer Support Solution by Extraview Corporation
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As a leading software customer support solution for small companies to the world's largest organizations, the ExtraView Customer Support solution features comprehensive customer support management functionality based on the ExtraView platform.
Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars
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August 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies.
HelpConnection.NET - .NET Help Desk Solution by Expinion.net
The HelpConnection.NET solution is a complete, web-based CRM (Customer Relations Management) system. It is a client information, knowledgebase, ticket and communication system! This is an Enterprise Level application that has been built to accept heavy traffic loads, lots of data and still retain speed.
Optim™ Data Growth Solution for Oracle's Siebel® CRM by IBM
IBM's Optim™ Data Growth Management Solution for Oracle's Siebel® CRM offers comprehensive Siebel archiving capabilities, fully integrated within the Siebel workflow. You define policies for managing your data - when it needs to be available, how long it should be retained, and who can access it.
KnowledgeNote: Like a Fine Wine, Leads Get Better Over Time by KnowledgeStorm, Inc
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February 2007 - (Free Research) Research from KnowledgeStorm shows that a high percentage of leads that begin their research on the Web ultimately result in an active project. The technology vendors that nurture these Early Stage leads are often in a better selling position than those vendors that later "pile on" to more advanced, but also more competitive, leads.
Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc
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November 2006 - (Free Research) This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.
Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc
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September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.
KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc
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July 2006 - (Free Research) Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why.
Enterprise Password Management: A Guide to Best Practices by RoboForm Enterprise
September 2008 - (Free Research) Passwords are an essential security technique. This white paper reviews best practices to password management and provides contrast methods of dealing with Enterprise Single Sign-On (ESSO) and describes an alternative approach to ESSO.
How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars
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October 2006 - (Free Research) In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves.
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