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Online Video: The New Merchandising by Akamai Technologies
September 2008 - (Free Research) This white paper examines the trends in eCommerce video applications, current customer and eRetailer attitudes, and the challenges to successfully delivering high quality online video into their online merchandising strategy.
Optimizing Customer Retention Programs by Portrait Software
December 2008 - (Free Research) Read this case study and find out about how Uplift Modeling can help your marketing programs and increase campaign ROI.
Sol Melia by Infor
December 2008 - (Free Research) Sol Melia selected Infor CRM as it provided them a powerful, integrated marketing suite that helped them analyze, segment, generate customer lists, and execute campaigns without IT resources needing to take part in the marketing process.
Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales by Oracle Corporation
September 2008 - (Free Research) This paper examines how Sales and Marketing professionals are beginning to see they can use social media applications such as LinkedIn, Facebook, Myspace, Twitter and Jigsaw to do a better job of selling and marketing to their customers.
Mentor Graphics Video Testimonial by InQuira Inc
October 2008 - (Free Research) In this video Tom Floodeen describes Inquira's online customer service model that allows support technicians to answer inquires within seconds.
Best Practices in Lead Development by KnowledgeStorm Webinars
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May 2005 - (Free Research) Learn how your company can change from a lead generation business model to a dynamic lead development process in this joint Webcast from SiriusDecisions and KnowledgeStorm.
Lead Generation and Management: Online Strategies and Best Practices by KnowledgeStorm Webinars
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June 2004 - (Free Research) Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for.
The Google/TechTarget Research Project by TechTarget
November 2008 - (Free Research) Google and TechTarget teamed up to research the usage and interactions between search and online media during the IT purchase process. This research offers insights on making the right choices of keywords and online content for your online marketing plan.
Building the Business Case for Host Intrusion Defense by Third Brigade
June 2008 - (Free Research) This white paper helps organizations create the business case for a host intrusion defense system, it also defines the different categories or types of benefits and explains how host intrusion defense impacts these areas.
Mobile Revolution: The Advent of the Pocket Office by Info-Tech Research
August 2004 - (Paid) The mobile technology landscape seems to change every ten seconds. Businesses that can exploit the potential of mobile technology will have a definite advantage over their competition. Assess your mobile needs and opportunities now.
Protecting Server Data in Remote and Branch Offices by Iron Mountain Digital
September 2008 - (Free Research) This paper presents a framework for examining current methods of protecting server data in remote and branch offices--as well as the solutions designed to optimize server data protection programs.
Optim™ Data Growth Solution for Oracle's Siebel® CRM by IBM
IBM's Optim™ Data Growth Management Solution for Oracle's Siebel® CRM offers comprehensive Siebel archiving capabilities, fully integrated within the Siebel workflow. You define policies for managing your data - when it needs to be available, how long it should be retained, and who can access it.
Boosting Online Commerce Profitability by Akamai Technologies
March 2008 - (Free Research) To thrive in today's increasingly crowded world of Internet retailing, businesses that conduct commerce online must continually innovate to engage and enthrall their customers.
Get Personal: Capitalize on Your Subscriber Data with a Unified User Profile by Hewlett-Packard Company
November 2008 - (Free Research) This IDC white paper discusses the role of user profile management in the telecom industry. Service providers' (SPs) efforts to manage, capitalize on, and provision user information across multiple databases are critical to fuel applications-led services.
Serena Mariner On Demand 2008 by SERENA Software, Inc.
March 2008 - (Free Research) Serena Mariner is a highly functional on demand Project Portfolio Management Solution. It brings total visibility to your projects, people, and costs, enabling you to more effectively plan, manage and deliver a greater return on your business activities.
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