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Strategies for Customer Growth and Loyalty in the Enterprise by Infor
February 2008 - (Free Research) Customer-centric growth strategies are being developed and implemented by enterprises around the world with a goal to deepen relationships with customers and emphasize long-term satisfaction over short-term sales conversions.
Warner Bros. Case Study by Aprimo, Inc.
November 2008 - (Free Research) Warner Bros. implemented Aprimo’s Marketing Resource Management solution, which helped them combine Aprimo with Sales Data and streamline its domestic theatrical media planning, placement and execution with finance and auditing processes.
How Manufacturing Companies Can Put the “Custom” in Customer Service by CDC Software - Ross Enterprise
October 2008 - (Free Research) Companies in virtually every industry today are striving to meet the ever-increasing demands of their customers. Manufacturers must develop products that are engineered to customer specifications with a wide range of product attributes.
Selecting an ERP Solution: A Guide by Infor
November 2008 - (Free Research) This paper provides guidance on how to develop a good, simple strategy to evaluate and choose the right ERP software package for your company.
The CIO's Guide to Mobile Applications by BlackBerry
March 2008 - (Free Research) This paper provides a framework for understanding how to build a business case for an enterprise wireless solution that goes beyond email, learn about the potential benefits and costs that are associated with these wireless solution strategies.
Mobilizing Your Enterprise Applications by BlackBerry
September 2008 - (Free Research) This E-Guide explains the usefulness of mobile CRM, ERP and SAP applications in the enterprise and looks at some potential roadblocks to mobilizing enterprise applications.
Automating Closed-Loop Marketing by Neolane Inc.
October 2008 - (Free Research) Aberdeen research reveals closed-loop marketing practices and processes are fundamental drivers of superior performance for Best-in-Class companies; making closed-loop marketing as important today as it ever was in the past.
Seven Email Marketing Refreshes by Bronto Software
October 2008 - (Free Research) This whitepaper will detail seven refreshes that
will quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren’t aware you were missing.
White Paper: The Windows Mobile Netbook for the Enterprise with Low TCO by Celio Corp / REDFLY Mobile Companion
August 2008 - (Free Research) The Windows Mobile smartphone is easily deployed with a wide array of productivity tools allowing the mobile user to quickly respond to customer requests, stay up-to-date on the latest company information or access remote desktops.
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