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From Cold to Hot: Lead Nurturing Programs That Generate Sales by Vtrenz, Inc
August 2008 - (Free Research) This white paper explains the importance of lead nurturing—in the lead management process. It takes a look at best practices for nurturing leads in today’s competitive business environment, and offers advice for implementing a lead-nurturing program.
Lead Generation and Management: Online Strategies and Best Practices by KnowledgeStorm Webinars
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June 2004 - (Free Research) Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for.
Enabling Next-Generation Mobile Broadband Services by LSI Corporation
November 2008 - (Free Research) This white paper explains the broadband services that mobile carriers are beginning to add to their product lineup fall into six different categories.
Convergence of Sales and Marketing by Neolane Inc.
October 2008 - (Free Research) This report explores the integration of marketing and sales technologies (CRM, marketing automation, email marketing, web analytics, etc.).
Online Video: The New Merchandising by Akamai Technologies
September 2008 - (Free Research) This white paper examines the trends in eCommerce video applications, current customer and eRetailer attitudes, and the challenges to successfully delivering high quality online video into their online merchandising strategy.
5 Ways to Put Your CRM Data to Work for You and Your Customers by Angel.com
October 2008 - (Free Research) This paper explores the various ways that today’s organizations are automating the interaction between CRM and IVR applications to increase customer loyalty and retention as well as maximize efficiency and productivity of service and sales functions.
HereWare On-Demand Sales, CRM, Project & Document Management by HereWare LLC
HereWare is an On-Demand and all-in-One sales, CRM, project, and document management system, integrated for your business. Now your team can work together, and you can manage their efforts, to increase sales and productivity. It doesn’t matter if they are spread around your office, or around the globe, HereWare brings them all together.
Dispatch Direct for Field Service Automation by Dispatch Direct
April 2008 - (Free Research) Dispatch Direct allows Intelex to access all the information they need to manage their daily service calls, including the location of their service people, appointment schedules, length of time spent at each call and project status.
KnowledgeNote: Like a Fine Wine, Leads Get Better Over Time by KnowledgeStorm, Inc
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February 2007 - (Free Research) Research from KnowledgeStorm shows that a high percentage of leads that begin their research on the Web ultimately result in an active project. The technology vendors that nurture these Early Stage leads are often in a better selling position than those vendors that later "pile on" to more advanced, but also more competitive, leads.
When Hot’s Not: Lead Scoring for Better Results by Vtrenz, Inc
June 2008 - (Free Research) This white paper reveals the power that a comprehensive lead-scoring model can deliver, and help you understand the key considerations necessary to arrive at an accurate and reliable lead score.
Automating Closed-Loop Marketing by Neolane Inc.
October 2008 - (Free Research) Aberdeen research reveals closed-loop marketing practices and processes are fundamental drivers of superior performance for Best-in-Class companies; making closed-loop marketing as important today as it ever was in the past.
Multi-channel Marketing Hits the Wall by Neolane Inc.
October 2008 - (Free Research) This paper provides an easier and more flexible way to manage cross-channel marketing initiatives without costly investments in multiple technologies and service providers.
IBM Lotus Domino and BlackBerry Applications by BlackBerry
March 2008 - (Free Research) This paper provides an overview for effectively creating BlackBerry applications that interact with Domino databases. The BlackBerry Enterprise Server is part of an integrated mobility solution that connects Lotus Domino databases to mobile users.
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